Umberto Doni Giannini

Speaker - Biography

CEO & Co-Founder of Giardini di Toscana Srl, a family-owned company that she helped transform from a micro-business into a leading international brand in the world of artisanal perfumery. Thanks to innovative digital marketing strategies and high-quality products (100% Made in Italy)—perfumes and scented creams—the company has experienced exponential growth, partnering with over 700 perfume stores in more than 30 countries in just four years.

Prior to devoting himself entirely to Giardini di Toscana, Umberto gained more than a decade of experience in the energy and natural gas trading sector, holding commercial roles in leading Italian companies in the energy and renewable energy fields, where he led the Sales Top & Origination team managing a portfolio with a turnover of up to half a billion euros.

He holds a bachelor's degree in International and Diplomatic Sciences from the University of Bologna and a master's degree in International Relations from LUISS Guido Carli in Rome.